Nick has a Really Big Shovel
Got another rant based on a PR-frenzy
Is it just me or does Nick seem to be trying their best to shovel "One Direction" down (or up) everyone's #$@&# ?? Now, I'm not a pre-teen girl so I'm far from their fan base but Nick seems bent on plastering them anywhere and everywhere they can. Even Disney's mixed in the fray just a little bit as well.
They are even hyping this "1D" more than their Obama re-election efforts with Michelle or the efforts to make Rachel Crow (wherever she came from) a household name.
Every generation has their boy-band. I lived thru "The Monkees" with my older sister and look at "Big Time Rush" as their modern-day replacements.
Then there's "nSync" "Back Street Boys" "New Kids on the Block" and "Boyz II Men" (in no real order) and I'm sure I'm leaving out a few groups. So just add this group of teens in with them.
Nick's got their work cut out for them! "1D" are already fighting with their management over money (and music), being 'controlled' so they don't become the negative influence they want to be and they appear to be getting along only when a camera is around them. There's been reports of fights with their own security over wanting girlfriends for sleepovers and at least one of the group has been dragged on the carpet and told to become a team player again quickly!
I hope Nick does not think this "1D" is the next "Big Time Rush"! Their appearance on iCarly shows acting is not something they can list on their resume.
While "BTR" is a group put together to make a comedy show, I think they surprised the powers at Nick at just how good they are together both on-screen and off. Zero drama, hard working and clearly in it for the long haul, these four guys do appear to have become life-long friends who have each other's backs.
I will not be on this earth in 40 years, but the world will know who "Big Time Rush" is (that's 'is' and not 'was') just like we know of "The Beatles" and "The Monkees". In another year or two nobody will remember who was a part of the former "One Direction" - just wait and see!
Nick's done a great job supporting "BTR" so far and they need to keep the fires buring as this cash-cow's got a great deal of milk left.
Is Nick playing 'Gustavo Rocque' with "1D" who said he could turn a dog into a rock star? Does the promo department of Nick realize that Gustavo Rocque is a make-believe character?
I think 'they' (those suits in the promo department) are about to get burned and burned badly.
UPDATE 09-14-12:
Keeping up with Nick’s idea of being a role model for our young people, one of this group has just moved into his own place with his girlfriend. And after this he got in trouble trying to sneak an under-age fan past his own security into his hotel room! Like I’d want a kid of mine to hero worship this lot.
I have noticed that the level of hype from Nick has slowed down in regards to 1D, and Big Time Rush has been given a green light for another season even before all of the current seasons episodes have aired. Since Nick axed ‘Victorious’ and ‘How to Rock’ I was worried for the series, but not the guys who are set for many years more of fame if they so desire. BTR opened their latest summer tour in my hometown and the armies of tweens that besieged my downtown area to see them was impressive!







